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Netflix: The Prom

Netflix wanted to let the world know that no matter where they lived or who they are, new film The Prom, with messages of inclusivity and love, was meant for them.

Delivering on all the excitement, heart, and most of all the ZAZZ, the new Netflix original film offers, we created a one-of-a-kind, inclusive virtual experience that celebrated everyone and was accessible to all viewers across the globe.

Leading up to the event, we designed and delivered a built in prom to our Zazz Squad of influencer talent to decorate their homes which helped promote the event but also encouraged UGC which was then integrated into the livestream to the surprise & delight of our viewers.

For one night only, we brought popular Netflix talent, TikTok Influencers, and YouTube Creators together to attend a virtual prom that celebrated everyone no matter where they were! Hosted by Queer Eye’s Jonathan Van Ness and headlined by Janelle Monae and DJ Galantis, we provided a moment of relief, laughter, and joy to over 1.5M+ viewers at the end of a year where many moments of celebration were missed.

Core Services

Creative Strategy
Creative Direction + Design
Integrated Production
Influencer Talent & Programming
Experiential Marketing
Film + Content Creation

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