Coinbase Takes On NFT.NYC
With over three million people on the waitlist for their hotly anticipated NFT exchange, Coinbase needed to connect with collectors and creators to drive a successful launch. With our insights into the Web3 ecosystem, we helped Coinbase URL fans experience projects they love IRL, at NFT.NYC and beyond.
- Account Management
- Creative + Brand Strategy
- Creative Direction + Design
- Film + Content Creation
- Web3 Talent Partnerships
Dynamic screens. Interactive Installations. Immersive experiences. The Future Market transported visitors into a physical and digital playground, placing them at the center of Coinbase NFT and empowering them to create their own journey.
At one of the biggest Web3 gatherings of the year, we unveiled Coinbase NFT to the masses as a market built for creatives, collectors, and community use. Our Coinbase Studio offered an exclusive glimpse into the minds and stories of iconic creators.
At Future Market, we brought lifesize dynamic displays to over 2,300 guests. Through The Mint, we helped audiences mint over 1,500 coins to create a one-of-a-kind digital footprint of their experience.
In the middle of the madness that was NFT.NYC, we hosted the first iteration of the dynamic “Coinbase Studio” for Coinbase NFT in the form of a curated panel featuring prolific creators and collectors. The room full of fans and aspiring creators were treated to intimate discussions on the art of creating, how NFTs open a new relationship between creators and collectors, and what makes these hosts optimistic about the future.