UBER
The Uber One Shop
Uber wanted to develop a multi-stop college tour to celebrate the launch of its newest membership plan: Uber One for Students.
To properly bring Uber onto campuses across the country, we showed off the all-day convenience of the membership through the ultimate, tourable one-stop shop: The Uber One Shop.
Core Services
- Account Management
- Creative Direction + Design
- Creative Strategy
- Experiential Marketing
- Integrated Production
The One Shop brought Uber One for Students to life, combining in-app deals with the vibrancy of art installations in a full-build that traveled across the US.
Select stops were complemented with on-site DJs and additional campus-specific giveaways like branded popsicles.
The Uber One Shop was the perfect space for students to stock up on campus essentials, snag free merch via our Scratch-and-Win tickets, and snap selfies in different vignettes like our Taco Bell sauce wall.
